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Make smart decisions with RegioGraph

 

RegioGraph is an award-winning geomarketing software that allows you to visualize and analyze your company data directly on visual maps. In combination with the included GfK purchasing power data, you can get deeper insights into your customer distribution, evaluate your sales structure and discover untapped market potential. The new RegioGraph TeamConnect add-on lets you share results online with colleagues, leading to more streamlined communication and decision-making.

 

 

Some of our satisfied customers

  • RegioGraph helps us display our customer potential on a map, create sales territories according to our own geographical criteria and then visualize them on a map for our customers. A great added value I see is the precise display of global CRM information on a map – this helps me recognize relationships much quicker than it would be possible in a simple table.

    Stefan Storchmaier, Global Commercial Excellence - Agricultural Solutions, BASF SE

  • We've been using RegioGraph for 26 years. The visualization of sales territories and the identification of potential using so-called "heat maps" have raised the planning of our future territories to a new level and have a very high level of acceptance in our sales department. RegioGraph is therefore an important part of the planning activities for our sales structure.

    Martin PühraTeamlead Territory Planning E3, Hilti Deutschland AG

  • With RegioGraph, we convince our customers and colleagues with clear and professional visualizations on maps. The software enables us to identify and communicate sometimes confusing correlations between data in an understandable way and with little effort.

    Matthias SchäferProject Manager Logistics, MAZMAIL GmbH

Globally trusted by businesses big and small empowering them with the best decisions for their business


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GfK insights

  • 14.05.2024

    RegioGraph Geomarketing Software  | GfK Global Webinars

    Megatrends and market shifts impacting Tech & Durables

    Join the latest in our acclaimed webinar series to unpack significant shifts in consumer behavior towards tech products, and how companies are adapting their innovation strategies in response.

  • 09.04.2024

    RegioGraph Geomarketing Software  | GfK Global Reports

    Consumer Tech & Durables – Outlook 2024

    Stay informed about 2024 T&D market trends, including sales, growth, and forecasts. Discover insights into consumer tech and durables. Start exploring now!

  • 25.03.2024

    RegioGraph Geomarketing Software  | GfK Global Blog

    TCG Summit 2024: Impact and opportunities amidst value-centric markets

    Keynote speaker Namrata Gotarne discusses how the notion of ‘value’ has evolved for T&D consumers—and what retailers can do to adapt.

  • 21.03.2024

    RegioGraph Geomarketing Software  | GfK Global Webinars

    Consumer Tech & Durables Outlook 2024

    Uncover the most significant innovation and consumer trends driving Tech & Durables spend this year.