Outside sales is a cost-intensive endeavor, but also one of the best drivers of growth and turnover if optimized correctly. To be effective and efficient, it’s critical to align your sales structures and regions with evolving market and company conditions. Find out how geomarketing and our software RegioGraph help you.
RegioGraph helps us display our customer potential on a map, create sales territories according to our own geographical criteria and then visualize them on a map for our customers. A great added value I see is the precise display of global CRM information on a map – this helps me recognize relationships much quicker than it would be possible in a simple table.
Stefan Storchmaier, Global Commercial Excellence - Agricultural Solutions, BASF SE
We've been using RegioGraph for 26 years. The visualization of sales territories and the identification of potential using so-called "heat maps" have raised the planning of our future territories to a new level and have a very high level of acceptance in our sales department. RegioGraph is therefore an important part of the planning activities for our sales structure.
Martin PühraTeamlead Territory Planning E3, Hilti Deutschland AG
With RegioGraph, we convince our customers and colleagues with clear and professional visualizations on maps. The software enables us to identify and communicate sometimes confusing correlations between data in an understandable way and with little effort.
Matthias SchäferProject Manager Logistics, MAZMAIL GmbH
06.12.2021
Events
Five days at the start of November, 11 panel sessions, 46 presentations, and over 300 media professionals from 43 countries. Read the summary.
02.12.2021
News
GfK’s Map of the Month for December shows the 2021 regional distribution of retail purchasing power via online and brick-and-mortar retail in Germany.
26.11.2021
Events
Do you want to know more about the latest thinking, data analysis and insights? Check out the recording from our biggest event in 2021 in Poland.
26.11.2021
Videos
GfK in interview with industry experts on their opinion on changing consumer behavior.