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New version: RegioGraph 2017

New version:
RegioGraph 2017

RegioGraph 2017 features a new and simplified interface, faster results and numerous new options for analyzing and optimizing locations and sales territories.

Make smart decisions

RegioGraph answers the many “where” questions faced by business of all sizes and industries. Use the geomarketing software to display your customers and turnover directly on digital maps. Analyze your data to reveal otherwise unseen trends and relationships, and incorporate external market indicators to locate areas of untapped potential. RegioGraph gives you an objective basis for making more informed decisions and strengthening your market presence.

    • 02/28/17
    • Retail
    • Geomarketing
    • RegioGraph
    • Picture of the month
    • Global
    • English

    Map of the month: Share of single-person households in Cologne

    In recognition of carnival celebrations on Tuesday, GfK’s Map of the Month for February illustrates the share of single-person households in one of the holiday’s strongholds in Cologne, Germany. The data is displayed at the level of detailed grid cells (data source: GfK Demographics Germany 2016). The map is a preview of the new grid analysis feature in the geomarketing software RegioGraph 2017, which GfK will release at the end of March.

    • 02/14/17
    • Geomarketing
    • RegioGraph
    • Global
    • English

    GfK launches RegioGraph 2017

    GfK will release a completely new version of its geomarketing software RegioGraph at the end of March. RegioGraph 2017 features a new and simplified interface, faster results and numerous new options for analyzing and optimizing locations and sales territories. For the first time, users can work directly with online maps and aerial images. RegioGraph 2017 gives users from all industries an innovative and reliable basis for any location-based decision.
    • 11/30/16
    • Automotive
    • Geomarketing
    • RegioGraph
    • Global
    • English

    Tap business-to-business potential with RegioGraph

    Efficiency at the press of a button: RegioGraph supports companies of all branches in the optimal use of available resources and regional potential down to the level of street segments. A case study from the business-to-business sector shows how.
    • 07/25/16
    • Geomarketing
    • RegioGraph
    • Regional Market Data
    • Picture of the month
    • Global
    • English

    Map of the month: Office Supplies Potential in Austria

    GfK's Map of the Month for July shows the regional market potential for office-related supplies, including telecommunications and mobile communications devices, internet service providers, PCs, networks, printers, multifunctional devices, projectors, software, office furniture and security systems.