RegioGraph 2024 is now available! The new version makes it even easier for you to visualize your data on digital maps and carry out your geomarketing analyses. Whether you want to create meaningful map analyses, professional territorry planning or well-founded location assessments, our geomarketing software supports you with sophisticated analysis tools. Get to know the highlights of the current version.
RegioGraph is an award-winning geomarketing software that allows you to visualize and analyze your company data directly on visual maps. In combination with the included GfK purchasing power data, you can get deeper insights into your customer distribution, evaluate your sales structure and discover untapped market potential. The new RegioGraph TeamConnect add-on lets you share results online with colleagues, leading to more streamlined communication and decision-making. |
RegioGraph helps us display our customer potential on a map, create sales territories according to our own geographical criteria and then visualize them on a map for our customers. A great added value I see is the precise display of global CRM information on a map – this helps me recognize relationships much quicker than it would be possible in a simple table.
Stefan Storchmaier, Global Commercial Excellence - Agricultural Solutions, BASF SE
We've been using RegioGraph for 26 years. The visualization of sales territories and the identification of potential using so-called "heat maps" have raised the planning of our future territories to a new level and have a very high level of acceptance in our sales department. RegioGraph is therefore an important part of the planning activities for our sales structure.
Martin PühraTeamlead Territory Planning E3, Hilti Deutschland AG
With RegioGraph, we convince our customers and colleagues with clear and professional visualizations on maps. The software enables us to identify and communicate sometimes confusing correlations between data in an understandable way and with little effort.
Matthias SchäferProject Manager Logistics, MAZMAIL GmbH
Globally trusted by businesses big and small empowering them with the best decisions for their business
The new 2023 puchasing power data and digital maps for all of Europe are here! Up-to-date, precise geodata is essential for all spatial analyses, whether carried out in geomarketing software, GIS, BI solutions or other database applications. Take your analyses to the next level thanks to the quality of our data.
09.04.2024
Reports
Stay informed about 2024 T&D market trends, including sales, growth, and forecasts. Discover insights into consumer tech and durables. Start exploring now!
25.03.2024
Blog
Keynote speaker Namrata Gotarne discusses how the notion of ‘value’ has evolved for T&D consumers—and what retailers can do to adapt.
21.03.2024
Webinars
Uncover the most significant innovation and consumer trends driving Tech & Durables spend this year.
18.03.2024
News
With over 350k retail partners, NIQ and GfK launch the Retail Spend Barometer. Quarterly insights, from local experts in 6 EU countries.